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Examples of Descriptions


Descriptions for your web site listing

Using a clear, accurate description for your web site is very important. When providing Clickey with a "Description" for your listing, please keep the following points in mind:

  • The words you use in your description have no bearing upon how you are found.
  • Using a brief sentence that explains the main point of your site is recommended.
  • Avoid using a description which reads like a blatant advertisement.
  • Avoid using "ALL CAPITAL LETTERS" in your description.
  • Do not use names of other companies, hoping to capitalize on their existing exposure.
  • Do not repeat the same or similar words over and over again (word, word, word etc.).
  • Do not use odd characters or excessive punctuation in order to stand out.
  • Do not use phone numbers or addresses in your description.

Sample Company Scenario:


CLD Incorporated resells cheap long-distance services. It is running a promotion claiming to beat anyone else's advertised price on long distance services. If you sign up now, CDL will send you a check for $100.00 after your third month of service. CLD also has many links directing users to purchase non-long distance products and services.

Examples of good and bad descriptions for a listing:


Good Descriptions:
  • CLD, Inc. offers deep discounted long distance rates as well as incentives to switch over.
  • Let us help you save money on your long distance calls with Cheap Long Distance service.

    Bad Descriptions:

  • Free Long Distance, Free Long Distance, Free Long Distance - You set your rate!!!
        (Misleading and too repetitive)
  • Get $100.00 For FREE!!! Call today 1-888-FREE-MONEY
        (Misleading, blatant advertisement with phone number)
  • !!!!!!--------- 5 Cents Per Minute $$$ Start saving money today -----------!!!!!!
        (Over use of punctuation and few details)


    You should have a clear understanding of what is considered a good description for your listing. While we are not here to dictate how to run your business, we do ask that you do your part by making sure you act responsibly in choosing the most accurate description for your listing. Should you have any questions regarding your description, please contact us before adding/modifying your listing.

    Examples of Titles
    Examples of Keywords

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